JanCynCo | Jancynco: A Digital & Ideation Agency. Innovation unbound

At JancynCo we understand the importance of making pivots and being adaptive to accommodate progression. There is no denying the value of education. As avid life learners, we are always looking to bolster our knowledge and skills to stay ahead of the curve. Through this research, we at JancynCo have established a key set of values and principles that make any project we come in contact with modernized. Let’s take a look at what these values and principles are, why they matter, and how they help us deliver successful projects for our clients.

Our Values: Human-Centered Design, Universal Design, & Agile Leadership
When it comes to our values, three stand out as especially important here at JancynCo. Human-centered design is at the heart of everything we do because it allows us to create user experiences that are tailored toward real people. Universal design ensures that everyone can use and benefit from our work regardless of their background or abilities. Lastly, agile leadership is necessary for any successful project because it helps us move quickly while still staying focused on quality work.

Our Principles: Speed, Precision, & Quality
In addition to our core values, there are three main principles that guide every project we take on—speed, precision, and quality. Speed is incredibly important because technology advances quickly and being able to keep up with this pace is necessary for success. Precision is key because data drives decisions that can help us hit our targets more easily. Finally, quality matters above all else—we pride ourselves on the deep connection each team member has with their work so that every product or service delivered meets the highest standards possible.

At JancynCo, we believe strongly in the value of education and research; without them, we would be unable to provide top-notch products or services to our clients. By following a set of core values such as human-centered design, universal design, and agile leadership as well as principles like speed, precision, and quality—we can deliver successful projects each time! Whether you’re an experienced professional or just starting out in your career field—the importance of these values & principles cannot be overstated!

The Formula

A. P. S.

Our team is able to optimize on proven strategies utilizing an agile formula called APS & EAR.
Accuracy. Speed. Precision.
A.P.S. focuses on how we work so that we can track and manage closely movements through workflow processes efficiently

Accuracy

It’s not a matter of getting close to the intended target but developing a robust strategy and sound preparation to hit the target the first time.
Precision

Every project is built with longevity in mind and that comes with keen recision hitting your target every time consistently.
Speed

A key component in early adaptation is efficiency that is tested through a standard of stewardship over time and resources

e.A.R.

Engagement. Acquisition. Retention.

There is no coincidence that our second formula, which focuses on what we do, spells E.A.R. We listen first to our primaries, their audiences and the data collected throughout the lifespan of each project.

Engagement

Traditionally, organizations cast wide nets of what they think their audiences want or need. Engagement has drastically changed as consumers are looking for more personalized experiences that include them in the process from conception to completion and beyond. It’s not about the sale… it’s about the relationship.
Acquisition

One size strategy does not fit all and with the evolution of artificial intelligence, pin-pointing your target and positioning the appropriate tools necessary for conversion has now become a science.
Retention

The buck does not stop at the sale but, the true value is measured through brand advocacy. A consumer will buy your product or service, but an advocate will share that experience and more.

Services

JancynCo offers a wide array of services to fit your needs. Whether in any of the facets below or other areas, our collective 60+ years of experience has equipped us with everything necessary to provide you with individually tailored strategies that return excellent results.

Digital marketing

Capitalizing on the ever-changing technological advancements of the 21st century by creating marketing campaigns that extend past social media, venture into the digital atmosphere, and are centered on reaching your ideal audience in increasingly impactful and tangible ways.

Experiential marketing

If you’re looking for new and innovative ways for your company or organization to connect with your audience, then experiential marketing is the way to go. It allows you to customize your brand identity by implementing strategic and creative experiences for consumers to take part in and experience firsthand.

Strategy / Consulting

Developing a customized marketing strategy that is centered around accomplishing your specific goals for your business can help aid in growing your audience, improving your ROI, and helping you see next level success. Our diverse forward thinking team members focus on your most critical issues and opportunities: strategy, marketing, logistics, technology, digital, advanced analytics, and sustainability.

Acessibility / Brand Audit

Utilizing your internal and external goals along with data analysis, we can provide comprehensive reports and assessments for your brand. Armed with the information to best position your organization within the specified market, your reach, attrition and engagement rate is sure to increase.

Design & Development

We build visually captivating designs that both engage and reflect the core essence of your company/brand with an experience second to none. Technology and innovation are crafted into our DNA and with a focus geared toward user-centric design, we are able to produce strategically customizable UX/UI for websites, platforms and everything in between.

About

The Formula

A. P. S.

Accuracy

Precision

Speed

e.A.R.

Engagement

Acquisition